Global Marketing

Need Additional Revenue to Meet Your Year-End Sales Target? A Life-Cycle-Management Review May Help

Originally published on RubinSpann.net We have all had a similar situation as marketing leaders. We are in front of the executive management team in late September of the year presenting a turn-around plan explaining how we will meet our year-end revenue and margin targets when you are currently below plan. Sales have been down all… Continue reading Need Additional Revenue to Meet Your Year-End Sales Target? A Life-Cycle-Management Review May Help